Gaya APA

Rai, Alok Kumar. (2008). Customer relationship management: concepts and cases . New Delhi: PHI Learing Privated Limited.

Gaya Chicago

Rai, Alok Kumar. Customer relationship management: concepts and cases. New Delhi: PHI Learing Privated Limited, 2008. Text.

Gaya MLA

Rai, Alok Kumar. Customer relationship management: concepts and cases. New Delhi: PHI Learing Privated Limited, 2008. Text.

Gaya Turabian

Rai, Alok Kumar. Customer relationship management: concepts and cases. New Delhi: PHI Learing Privated Limited, 2008. Print.