Gaya APA

Putler, D, S., Krider, R, E. (2012). Customer and business analytics : applied data mining for business decision making using R . Boca Raton, Florida: CRC Press.

Gaya MLA

Putler, Daniel, S.., Krider, Robert, E.. "Customer and business analytics : applied data mining for business decision making using R". Boca Raton, Florida: CRC Press, 2012. Text.