Gaya APA

Cannon, J, P. et al (2009). Pemasaran dasar pendekatan manajerial global = basic marketing a global - managerial aprproach (buku 2) . Jakarta: Salemba Empat.

Gaya MLA

Cannon, Joseph, P.. et al. "Pemasaran dasar pendekatan manajerial global = basic marketing a global - managerial aprproach (buku 2)". Jakarta: Salemba Empat, 2009. Compact Disk.