Gaya APA

Perreault, William D., McCarthy, E. Jerome. (2005). Basic marketing : a global-managerial approach . New York: McGraw-Hill.

Gaya Chicago

Perreault, William D., McCarthy, E. Jerome. Basic marketing : a global-managerial approach. New York: McGraw-Hill, 2005. Compact Disk.

Gaya MLA

Perreault, William D., McCarthy, E. Jerome. Basic marketing : a global-managerial approach. New York: McGraw-Hill, 2005. Compact Disk.

Gaya Turabian

Perreault, William D., McCarthy, E. Jerome. Basic marketing : a global-managerial approach. New York: McGraw-Hill, 2005. Compact Disk.