More important than ever--how to manage your online reputation In today's social world, managing your online reputation is more critical than ever, whether it's your company brand or yourself as a brand, and one thing is certain: everyone needs a plan. This essential book shows you how to set up a system that works every day, helps forward your brand's online goals, and is able to deal with neg…
Practical Ontologies for Information Professionals provides an accessible introduction and exploration of ontologies and demonstrates their value to information professionals. More data and information is being created than ever before. Ontologies, formal representations of knowledge with rich semantic relationships, have become increasingly important in the context of today’s information …
Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally. This practical book provides clear guidance on effectively and intelli…